Why Paradise

Explore why so many establishments throughout London entrust us with their fresh seafood deliveries!

Our Promise’ To You

A comprehensive range of products and a strong market presence comes from years of experience, serving caterers in London

Delivering high quality fresh and frozen seafood to the catering trade in and around London.

Understanding individual needs of businesses and offering appropriate products to different customers

The quality of frozen seafood has improved immensely over the past few years. Get the benefit of quality with added shelf life.

About Us

Founded in 2007, Paradise Seafood is London’s leading fresh and frozen seafood supplier. Focussed around the gourmet seafood division, our portfolio ranges from premium restaurants to high end hotels, caterers and now also working with Premier League training grounds.
Our creative team prides itself in working closely with our clients, offering advice on specials, seasonal fish and cost-effective menu solutions.
With a large network of certified global and local suppliers, we have the perfect balance of imported and locally sourced seafood. We see our suppliers and customers as an extension of our company. Their success is our success.


At the heart of everything we do!

Here at Paradise Seafood, we feel a profound responsibility towards our oceans and planet in general. Sustainability is not an option, it is the answer! With numerous links to SALSA & BRC accredited suppliers, we are taking a proactive role in improving fisheries and aquaculture programmes around the world. Working closely with the Marine Stewardship Council (MSC) accredited suppliers, Paradise Seafood is actively playing its part in ensuring fish are given time to grow and spawn in their natural found nurseries.

More info at MSC site

Meet The Team

Amir Merali (Director)

Having graduated with a Bachelors In Mathematics and Masters in Leadership, Amir brought his skills to Paradise Seafood over 5 years ago. He has built a team that has now led to Paradise Seafood becoming London’s top Fresh and Frozen Seafood Supplier. With his vast knowledge in seafood, Amir understands the clients requirements, and suggests the most cost effective quality products to tailor for different venues.

Giles (Head of Operations)

Combining his passion for food, as well as being an ex chef, Giles’ key role is managing the logistics within Paradise Seafood, ensuring that the customers needs are met. With chef’s training, qualifications and ten years experience in professional kitchens, Giles is aware of the importance of both a quality product in the kitchen, and of a reliable, dependable and knowledgeable supplier. As the saying goes “You have to be in the kitchen to understand it!”

Get in touch: +44 (0) 207 859 4099



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